Category: Law Firm Internet Marketing
Law firm internet marketing can reach a broad spectrum of topics and ideas. If you have not found what you are looking for in our other categories, please take a look in this section.
You will find information regarding analytics, data, email marketing and a vast array of material for your marketing needs.
Is Your Law Firm Marketing Data All Vanity?
Reading Time: 3 minutesUnderstanding the Right Law Firm Marketing Data If I told you that your Organic Reach was 60K per month versus your lead to appointment conversion is 30%; which would you think is more important?I have taken over accounts in the past and the number one thing that I get presentedRead More
Small Law Firm Marketing Ideas
Reading Time: 3 minutesSmall Law Firm Marketing Tips Marketing for a small law firm can be a challenge. Marketing gets you noticed in your market but it’s a lot different from the types of marketing you would do with products or services. There are special rules and restriction that govern the marketing strategiesRead More
4 Law Firm Marketing Plan Tips
Reading Time: 4 minutesLaw Firm Marketing Plan Tips The following is an excerpt from the book: Lawyers Guide to Marketing: How to Create a Profitable Marketing Strategy for Your Law Firm. In this section of the book, we are discussing Closed-Loop Analytics and its importance in your overall law firm marketing plan.Read More
4 Benefits of Law Firm SEO
Reading Time: 4 minutesLaw Firm SEO According to a Google survey, over 20% of lawyer’s prospective clients use search engines to look for lawyers. This means that if your law firm doesn’t have an online presence, then there are high chances that you will get few clients. In the US alone thereRead More
How Law Firms Can Use AdWords Extensions
Reading Time: 4 minutesUsing AdWords Extensions When I run competitive analysis on law firm ads, I run across many law firms that are not properly utilizing the real estate they have available to them with AdWords Extensions. My guess is that they write the initial ad, see that there are word count limitsRead More
5 Ideas to Make Law Firm Pay Per Click Work
Reading Time: 2 minutesLaw Firm Pay Per Click As a lawyer, it is important to continually market your law firm services to prospective clients both online and offline. Most professionals recommend that you use the Search Engine Optimization (SEO) to market your law firm online. However, it’s worth noting that standing out inRead More