Category: Law Firm Marketing
Take time to look at our articles regarding law firm marketing from our in house staff writers and content syndicated from around the marketing world.
These articles serve to assist law office managers, Directors of Operation, and small firm owners in bringing fresh and new ideas to their current marketing efforts.
4 Benefits of Law Firm SEO
Reading Time: 4 minutesLaw Firm SEO According to a Google survey, over 20% of lawyer’s prospective clients use search engines to look for lawyers. This means that if your law firm doesn’t have an online presence, then there are high chances that you will get few clients. In the US alone thereRead More
How Law Firms Can Use AdWords Extensions
Reading Time: 4 minutesUsing AdWords Extensions When I run competitive analysis on law firm ads, I run across many law firms that are not properly utilizing the real estate they have available to them with AdWords Extensions. My guess is that they write the initial ad, see that there are word count limitsRead More
5 Ideas to Make Law Firm Pay Per Click Work
Reading Time: 2 minutesLaw Firm Pay Per Click As a lawyer, it is important to continually market your law firm services to prospective clients both online and offline. Most professionals recommend that you use the Search Engine Optimization (SEO) to market your law firm online. However, it’s worth noting that standing out inRead More
How are You Tracking Your Radio Advertising?
Reading Time: 3 minutesRadio Advertising for Attorneys Integration of your traditional and digital marketing efforts are going to allow your law firm to cast a wider net from which to attract potential clients. Do not overlook silver spenders who are mostly digital immigrants accustomed to traditional marketing. Remember, we are now inRead More